The rise of online shopping | Wyndham
For the sixth year in a row, Point Cook has been named # 1 for online shopping nationwide.
Hoppers Crossing came in at number three.
Australia Post’s 2021 Inside Australian Online Shopping report provided a detailed overview of key information and trends in 2020.
Australia Post’s general manager of parcels and express services, Ben Franzi, said COVID-19 and subsequent restrictions made online shopping essential in 2020.
“Australians spent an astounding $ 50.5 billion online last year, and e-commerce accounted for 16.3% of total retail spending,” said Franzi.
“Almost nine million homes across the country bought something online as people bought what they needed, avoiding large malls and other busy retail outlets.
“More than 1.3 million of these households were first-time buyers, with 93% of their initial purchases made between March and December.
“Shoppers are more engaged and more comfortable than ever with shopping online, and this trend has
continued in 2021.
“We find that around five million households continue to buy each month, which is 1.1 million more than the average in 2019.”
Food and spirits, as well as home and garden products were the main categories in the survey, up 77% and 70% respectively in terms of annual growth in purchases.
Victoria led the state’s overall growth, 82%, due to the longest lockdowns last year.