Focus on best business and tourism practices
The International Journal of Business Events and Legacies (IJBEL) recently held the sixth installment of its IJBEL Studio series at Curtin University Malaysia (Curtin Malaysia).
In the latest session, panelists including Miri-based travel and event organizers Ian Kuek, Wilson Ho and Caroline Elizabeth Marsh, shared some of their best practices and strategies for revitalizing the tourism and trade events sectors. of Miri in a post-COVID-19 environment.
IJBEL Editor-in-Chief and Curtin Malaysia Faculty of Commerce Associate Dean for Research and Development Dr. Tiong Ying Ying moderated the session.
IJBEL is Sarawak’s online platform for industry students, scholars, researchers, practitioners and policy makers to understand the relationship between organizing business events and correlated activities such as management , economy and entrepreneurship.
Launched in March this year, it is jointly published by Business Events Sarawak (BESarawak) and Curtin Malaysia in collaboration with Universiti Teknologi MARA (UiTM) Sarawak, Sarawak Research Society and other partners. It is the world’s first online journal to merge business events and legacy topics.
The IJBEL Studio series is a secondary platform aimed at introducing IJBEL in a studio to people who are interested or actively involved in business events to learn about marketing, tourism development, management, economics, entrepreneurship, hospitality and legacies.